Google Partner · Meta Business Partner
About Made Digital
We’re a small paid advertising agency built for owner-run businesses. Google Ads, Facebook and Instagram campaigns, landing pages, ad creative, social media management and tracking — handled by senior people who actually answer your emails.
WHAT WE DO
Many services, one focused team
Pick one or bundle them. Every engagement starts with the channel most likely to bring you customers this quarter.
Paid ads
Google, YouTube or Meta campaigns built to generate qualified leads and make your ad spend work harder.
Websites that convert
Fast, mobile-friendly websites and landing pages built to turn more visitors into leads and customers.
Analytics & tracking
Conversion tracking, GA4, call tracking, and reporting that show where your leads are coming from and what’s actually working.
Email & content
Email campaigns and content that keep your business visible, nurture leads, and bring past customers back.
WHY OWNERS CALL US
Most small business advertising doesn’t fail because of the ads
When a business owner tells us “Google Ads didn’t work for us”, the campaign is rarely the whole story. Usually the budget was sent to a slow homepage instead of a landing page, conversion tracking was never installed properly, and the same three ad images ran for eight months until nobody noticed them anymore. The ads were only the visible part of a system that was never finished.
Made Digital exists to build that whole system for small businesses. We manage the paid advertising, but we also write the offer, design the page it points to, produce fresh creatives and set up the tracking that tells you which campaign actually generated the phone call or a form submission. It’s one team accountable for the whole path from ad click to enquiry.
HOW WE WORK
The principles behind every engagement
These aren’t marketing slogans. They’re the rules we use when we’re deciding whether to take on a client, how to structure a campaign, and what to say when communicating with you.
Performance
We focus on leads, customers, and measurable business outcomes—not vanity metrics.
Ownership
You keep your ad accounts, your audiences and every asset we produce.
Clarity
We explain what’s working, what isn’t, and what we’re changing in plain English.
Honesty
If we don’t think a channel, campaign, or service makes sense for your business, we’ll tell you.
THE DIFFERENCE
What working with us feels like
✓ Clear ownership and oversight | ✗ Passed between disconnected vendors |
✓ Flexible engagements | ✗ Long-term lock-in contracts |
✓ You own all accounts and assets | ✗ Agency holds the keys |
✓ Plain-English lead reports | ✗ Reports filled with vanity metrics |
✓ Ongoing testing and optimization | ✗ Set-it-and-forget-it management |
We believe small businesses should know exactly what they’re paying for.
TRUSTED BY PLATFORMS & PARTNERS
What you can expect from us.
Our process is built to keep strategy, execution, and communication aligned — through clear standards and thoughtful execution.
Built around your goals
Every engagement starts with your business objectives, not a predetermined package.
Responsive communication
You’ll know who to contact, what’s happening, and what the next step is.
Quality control built in
Work is reviewed before it goes live so strategy, messaging, tracking, and execution stay aligned.
Let’s see if we’re a fit
Start with a free ad account review. We’ll show you where your spend is leaking and what we’d change first — no pitch deck, no obligation.
COMMON QUESTIONS